Until now, every Unlayer-edited template stored as a single giant
"Custom HTML" block (~37 KB). The operator couldn't manipulate the
greeting, the CTA, or the expiry badge independently — they had to
edit raw HTML inside one block.
New scripts/build-native-template.js generates matched .json
(Unlayer design tree) + .html (compiled output) from a JS template
spec under scripts/templates-spec/. Each block becomes a separate
entry in the design tree with its own type:
- 9 text blocks : greeting, urgency, body, expiry, prorata,
Option 2 text, signature, contact, dark footer
- 2 image blocks : header logo, footer logo
- 1 button block : the CTA (🎁 {{amount}})
- 4 html blocks : view-in-browser, Option 1 chip, brand-logo
card, Option 2 chip (kept as raw HTML — too
custom for native equivalents)
gift-email-native-reminder-fr ships as the proof of concept:
- Compiled HTML: 30,867 bytes (vs 39,484 for the MJML-compiled
reminder-fr — saves 22%)
- JSON: 42,274 bytes (essentially same as before, but now broken into
16 individually-editable blocks instead of 1 monster Custom HTML)
What this unlocks in Unlayer:
- Click any text → font / color / size / padding / alignment in the
right panel
- Click the CTA → button-specific controls (corner radius, hover
color, padding)
- Drag-reorder blocks within the email
- Mobile preview reflects each block's responsive defaults
- Save a block to the personal library for reuse in other campaigns
Limitations on the 4 html blocks:
- Chips (Option 1 / Option 2) require raw HTML edit because the
rounded badge styling has no native equivalent
- Brand-logo strip needs precise inline img widths Unlayer can't set
Once the operator validates rendering across Gmail/Outlook/Apple
Mail, we'll port the rest: gift-email-fr/en + the existing reminder
templates can all migrate using the same build script.
🤖 Generated with [Claude Code](https://claude.com/claude-code)
Co-Authored-By: Claude Opus 4.7 <noreply@anthropic.com>
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